Ebook: Was ist Lifecycle Marketing?

Lebenszyklus-Marketing-eBook

Was ist Lebenszyklusmarketing? Nach unserem Sponsoren für Marketing-Automatisierung, Lebenszyklus-Marketing ist:

… Darüber, wie Unternehmen in allen Phasen ihrer Beziehung zu ihrer Marke mit potenziellen Kunden und Kunden interagieren.

Hilft oder schadet Ihre Interaktion Ihrer Marke?

Lebenszyklus-Marketing-eBookSales and marketing has changed drastically over the past 50 years, let alone the past decade. The funnel is not the same as it was. It isn't a linear path anymore – marketing automation is fueling the way for your customers to stay engaged, but make decisions at their own pace. You can still gather information about the customer profile while staying a distance, which is what most potential customer prefer these days.

50% of qualified leads aren't ready to buy, and the average sales cycle has increased by 33%.

This ebook delves into why lifecycle marketing and marketing automation is becoming even more important in today's age. It also goes into the different lifecycle stages involved in digital marketing. Without knowing where your prospects lie in the customer lifecycle, you won't be able to access their likelihood to convert of how to best engage with them.

Verwenden Sie eine Marketing-Automatisierungssoftware, um Ihre Kunden zu verfolgen und zu binden? Warum oder warum nicht?

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