A key social media marketing strategy must incorporate customer service. Many companies differentiate the two, but your customers don't have any such separation. Once you're social, they're going to utilize this channel for questions, comments and complaints. The good news is that you can really show of your customer service skills in public, thereby Marketing wie gut du es mit Aussichten machst.
What companies may not realize is that it's your customers with the largest budgets that bevorzugen soziale Betreuung und Kundenservice. Lass das ein bisschen sinken ...
Insbesondere Hochverdiener nutzen soziale Netzwerke am stärksten für den Kundenservice. Unternehmen, die dies nicht nutzen, verpassen die Gelegenheit, das Markenerlebnis zu verbessern und zu wachsen. McKinsey & Company
Companies need to incorporate a customer service strategy into their social media strategy that routes and resolves customer service issues as quickly as possible. Letting issues drag on will destroy your authority and the trust that's required to turn prospects into customers and customers into fans.