Technisches Marketing mit dem Oxymoron

WeilerWährend der High School (und jetzt) ​​war ich ein ziemlicher Klassenclown.

I had quite a theatrical English teacher one year – his name was Mr. Morgan. Most of my time with Mr. Morgan was spent outside the classroom because I couldn't appreciate Shakespeare. It drove Mr. Morgan crazy.

Einmal, als Mr. Morgan mit seinem mondänen Yale-Akzent fragte, welche literarischen Techniken Shakespeare in Hamlet verwendete, hob ich ängstlich meine Hand.

Mr. Morgan seufzte. "Ja, Mr. Karr?"
"Oxymorons", antwortete ich.
"Oxymorons?" dröhnte Mr. Morgan. "Wissen Sie überhaupt, was ein Oxymoron ist, Mr. Karr?"
“Sure!” I said, “It's the juxtaposition of antithetical terms in an expression, Mr. Morgan.”

Though I was correct, Mr. Morgan still couldn't grow to appreciate my sense of humor and he showed me the door. It did get quite a laugh from the class (after the initial gasp of hearing multi-syllable words coming from my mouth).

I've never forgotten the definition for an oxymoron… and I'm surprised at their excessive and, perhaps, growing usage when marketing technology today. If you want to sound like you have a really cool product or service, throw in an oxymoron into your marketing or technology presentation. It appears folks love it nowadays. In fact, quite a few of these are now in Geekipedia.

  1. Agile Entwicklung - Diese Entwickler sind lustig. Die Veröffentlichung ist noch zu spät.
  2. Programmierschnittstelle - als ob die Anwendung selbst programmiert.
  3. Künstliche Intelligenz – it's not artificial, it's real.
  4. Energiealternativen - Die einzige Alternative zur Energie ist die Dunkle Materie.
  5. Freundliche URL – what's a mean URL?
  6. Internet-Radio – if it's on the Internet, it's not radio
  7. 100 $ Laptop - Energie? Internet Zugang?
  8. Net Neutrality - Jeder, der jemals davon gehört hat Akamai or S3?
  9. Benutzerschnittstelle – it's still for the computer, not me.
  10. Search Engine Marketing – it's not marketing (sorry), it's placement.
  11. Nahtlose Integration – if it's integrated, it means there is a seam somewhere.

What's your favorite oxymoron?

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